Meta Ads Services
Facebook and Instagram, run properly.
Most Meta ad accounts fail for the same reason: broken pixel tracking, audiences that were never tested against each other, and creative that gets left running long after it's gone stale. I build the account around clean data first, then test deliberately, rather than just launching a campaign and hoping the algorithm figures it out.
What's included
Campaign strategy and build
- Full account audit on onboarding
- Campaign and ad set structure
- Audience research, including lookalikes and interest stacks
- Facebook and Instagram placements, Feed, Stories and Reels
Creative testing
- Structured ad creative and copy testing
- Hook and angle variations, not just color swaps
- Regular creative refresh to fight ad fatigue
- Guidance on what to shoot next, based on what's working
Tracking and reporting
- Meta Pixel and Conversions API setup
- Custom and lookalike audience setup from your pixel data
- Monthly performance reports
- Clear revenue attribution, not just platform-reported numbers
Why work with me
You work with me, directly
No account manager in between. Just a direct line to me.
A specialist, not a generalist
This is my main focus, not a side service.
Here when you need me
Reachable beyond standard office hours.
Treated like my own
Your results are my reputation.
Priced to be affordable
No inflated retainers or hidden markups.
No obligation to start
Free audit first, decide after.
How working together looks
Free account audit
You give me read-only access, I look through the account and tell you what I'd change. No pitch deck, no obligation.
Fix the foundations
Pixel accuracy, Conversions API and account structure come first. A campaign built on bad data can't be optimised no matter how good the creative is.
Test and scale
Structured creative and audience testing, with budget moved toward whatever's actually converting at a profitable cost.
Report and repeat
A monthly call and a short report: what changed, what it cost, what it returned, what's next.
What clients say
"Did a great job turning around my ads campaign which was making a loss. The pricing was fair and communication was excellent."⭐⭐⭐⭐⭐ David B, Web Hosting Service
"His work with my campaigns helped turnaround my repair business during the pandemic. Great to work with."⭐⭐⭐⭐⭐ Fredrick M, Appliance Repairs
"The audit of the campaigns found fundamental flaws in the way our campaigns were structured in house. Handing it over helped reduce our ad spend waste and lower our CPA."⭐⭐⭐⭐⭐ Diana K, Movers and Packers
Frequently Asked Questions
What's a realistic timeline before I know if Meta Ads is working?
Give it 4 to 6 weeks before drawing conclusions. The first week or two is usually spent gathering enough data for the ad sets to leave the learning phase, so early results tend to look worse than where things settle once that's done. I'll flag early if something's structurally wrong rather than waiting the full timeline to say so.
Do you handle both Facebook and Instagram?
Yes. They run through the same Meta Ads Manager account, and campaigns are typically built to serve across both platforms, with placement performance reviewed separately so budget goes toward whichever is actually converting.
Will you create the ad creative, or do I need to provide it?
I handle the strategy, copy, and testing structure, and I can build creative assets using AI tools rather than requiring a studio shoot. If you'd rather provide your own photo or video, that works too. I'll tell you specifically what's needed and why, based on what's actually converting.
What's a realistic minimum budget?
I'd suggest at least $500/month to start, since Meta's algorithm needs a minimum amount of conversion data per ad set to exit the learning phase and optimise properly. Below that, campaigns often never leave learning, which wastes spend rather than saving it.
Get your free account audit
Fill this in and I'll review your account and reply within a few hours. No pitch, just a few things I'd change.